THE STORY OF MOTORGUIDE

MOTORGUIDE AND LOWRANCE SIGN LONG-TERM COOPERATION AGREEMENT   

Lowell, Mich. (July 31, 2019) – Lowrance and MotorGuide have announced their continued partnership after signing a new cooperation agreement effective immediately. Both brands will continue to collaborate on sonar compatibility and chartplotter integration between MotorGuide trolling motors and Lowrance sonar and chartplotter technologies. 

"We're excited to continue our long-standing relationship with Lowrance," said Kevin Read, MotorGuide senior product manager. "Both our new Tour and Xi series motors will continue to offer Lowrance sonar and chartplotter integration to help you make the most of your time on the water."

Today, MotorGuide integrates sonar transducers into their trolling motors that are compatible with Lowrance and other top sonar brands. In addition, MotorGuide trolling motors, with integrated Pinpoint GPS, also offers chartplotter integration for connecting to Lowrance, Simrad, and Mercury VesselView displays for advanced motor controls.

"We believe that the best way to serve our customer is by giving them options," said Lucas Steward, Lowrance product line director. "We're happy to continue our partnership with MotorGuide and offer seamless connectivity with Lowrance and MotorGuide trolling motors."